NYC Helmet

New York City recently commissioned the award-winning industrial design and branding firm FuseProject to develop a bicycle helmet that “appeals to the new generation of bikers, would provide safety both in a context of a free bike program, and of a policy to promote cycling in the City.” From the FuseProject website:

The NYC Helmet is designed with every rider, every season, and a greener environment in mind. As unique and dynamic as the City of New York itself, the NYC Helmet is an innovative modular system consisting of two components: a protective polystyrene inner shell and a soft fabric outer cover with integrated straps. This design allows its owner to customize and personalize the outer cover, which easily separates from the protective shell for easy storage and cleaning.


11 Responses to “NYC Helmet”

  • ksteinhoff says:

    I like the idea, but it doesn’t have much venting. I ride with a Gira Atmos and it’s still hot down here in FL.

    The pix of the NYC helmet look like a recipe for brain boil.

  • Erich Zechar says:

    looks sweaty and stupid. Perhaps their aim was to commission a helmet to promote helmet-free riding?

  • andy parmentier says:

    two thumbs up for aesthetics but perhaps they could come with a cold gel pack.

  • Saddle Up says:

    Yep I can see all the cool new York kids wearing them. Just a little out of touch with their intended market?

  • Andrew Priest says:


    I am with Ken on the venting aspect … plus who are they really targeting with these helmets? I wouldn’t want to wear one that looks like this but then I am a middle aged old fart :)

    Oh we wear helmets here in Australia … it is the law :)


  • Nicolas says:

    If nice helmets can help people to ride, why not. But towns should be a place to share and security should be the consequence of respect, not hyper-protection.

  • Patricia says:

    But aren’t the “covers” removable? I live in Montreal, Quebec. Believe me, in a month, I would be glad to have one of these “un-cool” helmets on (although I’m not sure it really protects the ears)!

  • Saddle Up says:

    Cycling headbands and skullcaps work well at keeping you warm and wicking persperation away from your head. I’m an old guy with no fashion sense yet this looks like the height of nerdyness to me. Who is this “new generation of rider” they refer to?

  • Croupier says:

    BikeSnobNYC hits the nail on the head again. It’s just New York City demonstrating their uncanny ability to waste a colossal amount of money on a completely worthless project.

  • Nick says:

    There generally look terrible, I think, though the idea of a swapable cover that looks more like a hat may appeal to some. A well-designed helmet of this sort should have many vents to allow the fabric (wool?) to breathe.

    NYC is a little late on the mark:

    Yakkay helmets look like really big hats.

  • TWK says:

    They look heavy and hot. These look more like army combat helmets. Do we really want to start a perception that commuting by bike is like going out on patrol in Bagdad? How about a matching padded vest? It turns me off.

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