Matthew Modine tells it like it is in the Huffington Post:
Perhaps the best part of choosing a bike instead of a car is what you are saying by pedaling. You are saying to yourself, your friends, your family, and the cars that clog our roads and highways, that you care about the air we breathe and that you care about the environment. You’re saying you want to do something to reduce carbon emissions and that you want to improve your health. This personal and environmental awareness is the legacy that you want to share with your friends and family. You are a person that wants to pose beside your new bicycle instead of a new car. Not to mention how much fun it is to ride. The Zen of bicycling is way cooler than the art of motorcycle maintenance.