Alchemy Goods of Seattle, Washington takes old, discarded bicycle inner tubes, mates them with seat belt straps salvaged from junkyards, and turns them into some of the coolest (and greenest) bike bags and accessories on the planet.
Our mission is simple: “Turning useless into useful.”
Alchemy is the medieval science of turning lead into gold. More generally, it means magically turning something of lesser value into something of greater value. For us, the value isn’t economical so much as ecological. We look for materials that are normally discarded that might have value with a little bit of imagination and some hard work.
Every Alchemy Goods bag purchased represents one less part of our world destroyed. That’s why all our products should have the highest possible recycled content, but also be superbly functional and aesthetically pleasing.
The logo intentionally looks like the periodic table. The number in the upper right hand corner represents the percent (by weight) of recycled material in the product you purchased.